25th
MAdTECH SUMMIT
12 April 2023
Sydney
Presented by
IMAGE GALLERY FROM THIS EVENT
OUR INTRIGUING PAST EVENTS IN AUSTRALIA
One of the world's most intriguing summits of MAdTech experts
Intrigue has captured the attention of marketers worldwide for more than 8 years. This exclusive event attracts marketers and advertisers seeking to learn, ask questions, and gain inspiration. Attendees also leverage the opportunity to network and identify solutions to their marketing challenges. The event is rightly themed as the ultimate rendezvous for digital marketing buyers and suppliers.
The event is meticulously curated to unite some of the most talented minds in marketing and advertising in one location. All sessions are designed to be interactive, and debating is a common occurrence at Intrigue.
Reasons why you should attend the Intrigue Summit:
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Connect with marketing and advertising leaders who make important decisions.
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Gain insights from top marketing and advertising experts.
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Share your viewpoints in panel discussions.
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Network with leading brands in the industry.
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Meet exhibitors and sponsors who can help you solve your marketing challenges.
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Experience a great venue with an intimate atmosphere.
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Build meaningful relationships with like-minded professionals.
EVENT PARTNERS
Title and AI SEO Partner
Diamond Partners
Gold Partners
Silver Partners
Bronze Partners
Official Printing Partner
Official Photography Partner
PAST SPONSORS AND PARTNERS
IMAGE GALLERY OF OUR RECENT EVENTS
EVENT SPEAKERS
We are thrilled to announce our diverse and talented lineup of speakers for this year's conference! Our esteemed speakers come from a wide range of backgrounds and industries, each bringing their unique perspective and expertise to the table. From successful entrepreneurs and business leaders to accomplished academics and researchers, our speakers are at the forefront of their fields and will share their insights and experiences with our attendees. With their captivating presentations and thought-provoking discussions, our speakers are sure to inspire, inform, and entertain all those in attendance. Get ready to learn, connect, and be inspired by our exceptional group of speakers!
 Sandipan GhoshCountry Marketing Head, Medium Business at Dell, Australia |  Karmin Jah JahHead of Marketing, APAC (Training & Certification) at Amazon Web Services |  Edwin GarciaDirector - Digital Marketing, Media & Ecommerce at Bayer |
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 Maricel CustodioHead of Digital Marketing at Torrens University Australia |  Dr. Tuhin BanikFounder of ThatWare™ |  Megan MillerHead of Brand, Media and Marketing at Sydney Water |
 Jethro Grainger-MarshHead of Strategy & Commercial Solutions at Roche |  Brett ChesterChief Marketing Officer at Shippit |  Ben PrestonSenior Director, Marketing - APAC at Cover Genius |
 Corrine BarchanowiczHead of Marketing, Brand, and Experience at Vicinity Centres |  Laini BennettHead of Content at LegalVision |  Wendy MakChief Marketing & Product Officer at Link Group (LNK) |
 Mukundan A PExecutive Vice President - Asia Pacific & Japan at Champions Group |  Kate BrownHead of Operations and Marketing at Lactamo |  Benjamin FerryArea Director of Sales and Marketing at IHG Hotels & Resorts |
 Govinda PathakGrowth Lead at Stake |  Andra (Mednis) WilkinGroup Marketing Head at Cliftons |  Shiju ThomasHead Of Marketing at ezyCollect |
 Michael GreyDirector at MKG Events Pty Ltd |  Karim MouahbiDirector of Marketing at Mad Paws |
PAST GLOBAL SPEAKERS
 Rodnei ConnollyExecutive Director, Worldwide Digital Marketing Leader at IBM Cloud |  Richard WelchHead of Programmatic Advertising at Flipboard |  Jessica MiklowcicCorporate Vice President, Brand Management at New York Life Insurance Company |  Luis FreitasDigital Marketing Director at Pernod Ricard USA |  Jeanniey MullenPartner, Global Marketing Leader, Innovation at Mercer |
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 Sharon GordonSr. Digital Marketing, Social Media & Content Strategist at Verizon Wireless |  Loulou HammadHead of Communications at Bombardier Transportation |  Mitchell MackeyMarketing Director at Ansell Healthcare |  Andres TorresHead of Marketing, ANZ at Ericsson |  Terry FungChannel Sales Lead for Google AdWords (Digital Marketing) at Google |
 Matt AllisonHead of Global Content Strategy at Bupa |  Anthony RussellMarketing Manager, AAMI Brand & Acquisition at Suncorp Group |  Lisa Krost MyersGlobal Marketing and Brand Manager, Alienware at Dell |  Cindy ThierryGlobal Retail Industry Lead - IBM Watson Customer Engagement at IBM |  Alexandra RosenGeneral Manager of Live Nation Sponsorship and Global Program Director, Olympics at Cisco Systems |
 Sandro ScharsachPortfolio Director at Oracle Marketing Cloud |  Charlotte DaviesMarketing Innovation Manager, EMEA Marketing Lab at eBay |  Lynn Huang FreemanSenior Director, Head of Marketing Asia Pacific at Honeywell |  Malcolm NorquoyBusiness Head - ASEAN at Cognizant |  Eli SchwartzDirector of International Marketing at SurveyMonkey |
 Irum SultanaHead of Social Media at Deloitte UK |  David FallarmeHead of Marketing, SEA & India at HubSpot |  Mithun BiswasRegional Marketing Director at GE Aviation |  Amisha GandhiHead of Influencer Marketing at SAP |  Andrew CohenVice President - Global Brand at Visa |
 Alexandra SnaiderHead of Marketing and Communications, Asia South at Nokia |  Alex Cwirko-GodyckiAssociate Partner, Head of Marketing for Radford - Aon Hewitt |  Chris LaneGlobal Head of Digital and Brand Marketing at Fiverr |  Rahul KhannaGlobal Head - Marketing and Advertising Negotiations at Uber |  Laura KantorHead of Marketing at Foodpanda |
 Lorin McDowellHead of Marketing - Systems at Asus |  Rohan MathurSenior Marketing Manager at LEGO Group |  Aman ChawlaSVP - Marketing (APAC & EMEA) at Citibank |  Adrian WestwoodSenior Manager and Head of Email (Wotif Group Brands) at Expedia Australia |  Tania LauSenior Director of Marketing & Communications at Yahoo! Hong Kong |
 Andra WilkinDirector, Field Marketing APJ at Citrix |  Robin PatrickBusiness Engagement Manager at PayPal |  Jason EgresitsDirector of Marketing at PwC |  Prisca LamHead of Marketing, Asia at LinkedIn Marketing Solutions (Former) |  Andrew AgbayInternational Media Lead (APAC/LATAM/Canada) at Microsoft |
THE AGENDA
We start with networking. Be on time :)
8:15 AM - 9:40 AM
Registration, Tea and Networking
Keynote
9:40 AM to 10:00 AM
Opening Remarks
Keynote:
Sandipan Ghosh - DELL
10:00 AM to 10:20 AM
Topic: Evolution of marketing – the Art and Science
Marketing is an ever-evolving domain which makes it all the more exciting! In this session, we will delve into the evolution of marketing from word-of-mouth whisper campaigns to traditional print to digital marketing. The session will explore how marketing is running on steroids with the latest technology using Artificial Intelligence and Machine Learning techniques fuelled by data! The session will tickle your thinking on the use of various tactics. Lastly, we will wrap the session with a brief chat on ChatGPT.
Keynote:
Dr Tuhin Banik - ThatWare
10:20 AM to 10:50 AM
23 Cutting Edge SEO Strategies to work in 2023 and Beyond
Panel:
Moderator: Ben Preston - Cover Genius
Dr Tuhin Banik - ThatWare
Laini Bennett - LegalVision
10:50 AM to 11:30 AM
How SEO marketing brings salvation to all economic climates, especially during the recession
Panel:
Moderator: Jethro Grainger Marsh - Roche
Govinda Pathak - STAKE
Edwin Garcia - BAYER
Ben Preston - Cover Genius
Michael Grey - MKG Events
11:30 AM to 12:10 PM
How to embrace post-pandemic consumer behaviour and put out the best marketing and advertising strategies going forward
Panel:
Moderator: Shiju Thomas - ezyCollect
Brett Chester - Shippit
Andra Wilkin - Cliftons
Mukundan AP - Champions Group
Benjamin Ferry - IHG Hotels & Resorts
12:10 PM to 12:40 PM
Leveraging customer information to foster personalized interactions that cultivate loyal relationships rather than just customers.
Fireside Chat:
Moderator: Corrine Barchanowicz - Vicinity Centres
Maricel Custodio - Torrens University Australia
12:40 PM to 1:10 PM
What are the ways to utilize AI tools in order to revolutionize your marketing approach? Understanding AI in Video, Images and Text.
Networking, Lunch and Group Photo
1:10 PM to 2:10 PM
Let's have some good food and network with peers
Panel:
Moderator: Brett Chester - Shippit
Govinda Pathak - STAKE
Sandipan Ghosh - DELL Technologies
2:10 PM to 2:50 PM
The intricacies of Performance Marketing - Strategies for achieving an exceptional Return on Advertising Spend
Panel:
Moderator: Shiju Thomas - ezyCollect
Karim Mouahbi - Madpaws
Kate Brown - Lactamo
2:50 PM to 3:30 PM
Concluding the argument on Storytelling/Emotional Connection versus AI/Automation in marketing.
Fireside Chat:
Moderator: Jethro Grainger Marsh - Roche
Karmin Jah Jah - Amazon Web Services
Wendy Mak - Link Group
Megan Miller - Sydney Water
3:30 PM to 4:10 PM
What are the steps required to establish a vibrant and committed community around your brand, which can serve as a catalyst for innovation, revenue growth, and customer retention?
Networking Break
4:10 PM to 4:40 PM
Coffee and networking with some amazing people
Audience Discussion
4:40 PM to 5:00 PM
Gain insight into the transformative impact of Metaverse and ChatGPT on the landscape of marketing and advertising in the years ahead, and how it will revolutionize the industry
TESTIMONIALS
Chris Stacks, PHP Agency
Thank you so much to @salesgasm for having me at the Intrigue Summit Miami yesterday.
There are many events you can go to but this was by far one of the best events I have been to for digital marketing and social media.
Anita Chan, Acsys International
The Intrigue Melbourne and Hong Kong events were really amazing.
Venue
Sydney Masonic Centre
A venue designed to Intrigue
We at the Intrigue Summit are very particular about the venue we select for our events. We believe in delivering a great experience with a mixture of networking, new ideas, and business dialogs to all our attendees. And for that, a venue plays a significant role. The Sydney Masonic Centre is regarded as one of Sydney's most architecturally significant buildings. It gives that amazing feeling where memories are made and in our case where senior marketers from across Sydney can meet, share views, make new contacts, and have fun while experiencing the rich history of the venue.
SPONSOR/EXHIBIT
If your company provides marketing/advertising tech or sales related services to SMEs, MNCs as well as advanced-stage startups, this is a great event for you to sponsor/exhibit. Below are the benefits:
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Gain entry to key decision-makers within organizations.
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Improve your company's exposure both domestically and internationally with our globally-organized events.
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Join a captivating and lively summit exclusively dedicated to enhancing marketing and sales for organizations.
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Produce valuable leads through our themed event, "The Marketing/Advertising Buyers and Suppliers Rendezvous."
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Explore our captivating sponsorship and exhibition packages that prioritize return on investment.
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Access numerous additional benefits.
Please fill out the form by clicking on the button below and let us know your requirements. One of our executives will get in touch with you with a customized proposal shortly