Sydney, 5-6 Sep 2017




An intimate and unique digital marketing summit for marketers


Welcome to Intrigue, Sydney


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The person who stops advertising to save money

is the person who stops the clock to save time


Why attend?

Reasons to Attend the Summit

One of the most prestigious marketing/advertising events of Sydney, presenting the best marketing professionals under one roof sharing their best practices to assist each other in boosting sales in their respective organisations

Powerful content that will enlighten the delegates with the latest in marketing/ advertising/ sales technology and will open new gates for them to explore and win new business for their organization. A great place for a marketing and sales merger

The summit has been designed to provide the delegates with an unparalleled networking atmosphere, and that is the reason it is called the Buyers and Suppliers rendezvous. Watch our testimonial videos to know what the delegates think about the networking environment that we create

Exhibitors at the event will showcase the latest, fastest, most effective and safe marketing products and services that the current technological times have to offer. If you are looking for a revolutionary service provider to take your company sales to the new level, this is the place for you!

Jeremy Richman
Director and co-founder of EyeLevel Communications

When I look at my notes from the sessions, and the ideas and inspirations I walked away with, along with renewed and new contacts, this was clearly a very good use of my time and a highly productive day. Looking forward to seeing what pops out of the box in 2017.

Harel Falk

VP Sales at Vexigo

The people who attended were very high level from very interesting companies that were very relevant to what I was looking for. What I liked about the conference was the level of attendees, their roles, companies and titles, great customer service and hospitality and the networking breaks where I had the chance to speak, learn and do business with other attendees.

Lorin McDowell

Head of Marketing at ASUS

The Sydney confex was a highly engaging forum where the latest marketing innovations were shared by panel of respected industry leaders.

World's leading brands have registered for our past events

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Agenda Day 1

Our events are designed to be intriguing, educational and fun at the same time. It is the blend of all that makes our events sought after. The decision makers from the marketing departments of various organisations attend our events and receive world class advice to take their practices to a whole new level. All our global events are designed in a similar way. So get ready to be intrigued.

8:00 to 8:50 AM


8:50 to 9:00 AM

Introduction to the Intrigue Summit

9:00 to 9:30 AM

Keynote Session: How to drive marketing campaigns that are creative, innovative, and engaging

Speaker: Amanda Herbert, VP, Marketing & Communications – Australia, New Zealand & Pacific Islands - Discovery Networks Asia Pacific

9:30 to 10:00 AM

Keynote Session: Strategy is sacrifice – How to achieve more with less

Speaker: Mikey Taylor, CEO - Channelzero

10:00 to 10:45 AM

Networking Tea Break

Location - Exhibition Hall

10:50 to 11:30 AM

Branding: How to create a powerful brand with a perfect blend of content, design and video

Moderator: Gemma Howells, Senior Brand Portfolio Manager (Digital & New Strategic Initiatives) - Woolworths FoodCo

Speaker: Wilhelmina Duyvestyn, Head of Marketing & Communications (Australia & New Zealand) - Infosys

Speaker: Mikey Taylor, CEO - Channelzero

Speaker: Shiju Thomas, Senior Marketing Manager/ Head of Digital - Cohen Handler

Speaker: Nicole McInnes, Managing Director Australia - eHarmony

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11:35 to 12:15 PM

Video marketing: Not embracing video is not a choice anymore. Strategies to rock your video strategy

Moderator: Rooman Osmany, Product Manager - ReachLocal Australia & New Zealand

Speaker: Kate Scott, Digital Marketing Lead (Platforms) A/NZ - IBM

Speaker: Karim Mouahbi, Head of Marketing - Mad Paws

Speaker: Mary Gillespie, Digital Content Leader - PwC Australia

Speaker: Damian Blumenkranc, CEO - Creativa

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12:20 to 1:00 PM

SEO: How to be best friends with search engine algorithms and how to deal with those algorithms suddenly behaving like humans

Moderator: Ljubica Radoicic, Marketing Director APAC - Hexagon

Speaker: Suranga Priyashantha, Senior Digital Marketing Manager - Fairfax Media

Speaker: Mary Gillespie, Digital Content Leader - PwC Australia

Speaker: Kate Scott, Digital Marketing Lead (Platforms) A/NZ - IBM

1:00 to 2:00 PM

Networking Lunch Break

Location - Exhibition Hall

2:05 to 2:45 PM

Social Media: If around half of humanity is on social media, your target audience definitely is. How to advertise, mesmerise and convert using social media

Moderator: Tanya Manyan, Head of Marketing and Communications - PICA Group

Speaker: Shiju Thomas, Senior Marketing Manager/ Head of Digital - Cohen Handler

Speaker: Xueting Zheng, Senior Marketing & Communications Specialist (Greater China) - UNSW

Speaker: Ben Shipley, Sales and Partnerships Director APAC - Corinium Global Intelligence

2:50 to 3:30 PM

Marketing Agencies: How to start, develop and manage a portfolio of marketing agencies for marketing success

Moderator: Ljubica Radoicic, Marketing Director APAC - Hexagon

Speaker: Lorin McDowell, Head of Marketing – Systems - Asus

Speaker: Mikey Taylor, CEO - Channelzero

Speaker: Mariana Thomas, Head of Marketing and Communications - Tarkett

Speaker: Mona Lolas, Independent Consultant - Global Marketing Leader

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3:30 to 4:00 PM

Networking Tea Break

Location - Exhibition Hall

4:05 to 4:45 PM

Mobile Marketing: How to optimally use mobile ads to propel sales in your organisation. Tips and Tricks.

Moderator: Valenice Balace, CEO - Honesty Worldwide

Speaker: Karim Mouahbi, Head of Marketing - Mad Paws

Speaker: Sarah Di Mento, Regional Director - M&C Saatchi Mobile

4:50 to 5:05 PM

Closing Remarks and Introduction to Day 2

5:05 to 5:50 PM

Happy Hour (By Invitation Only)

Agenda Day 2

8:00 to 9:00 AM

Registration and Welcome Tea

9:15 to 9:45 AM

Keynote Session: How AI, automation and machine learning will change the world of marketing

Speaker: Scott Rigby, Head of Digital Transformation for Enterprise Solutions, APAC - Adobe

9:45 to 10:25 AM

Networking Tea Break

Location - Exhibition Hall

10:25 to 11:00 AM

Keynote Session: The Future of Search

Speaker: Deb O'Sullivan, Head of Strategic Sales Australia & New Zealand - Microsoft

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11:00 to 11:35 AM

Email Marketing: Why email will never die. Latest techniques marketers are using to increase click and conversion rates through email

Moderator: Sophie Benson-Warner, Group Marketing Manager INTECQ - Tabcorp

Speaker: Svetlana Zhukova, Marketing Director, ANZ - Getty Images

Speaker: Ken Russell, Head of Digital  - Craveable Brands

Speaker: Michelle Wu, Head of Marketing - Interlinked

11:35 to 12:10 PM

Automation and Chatbots: How automation is changing the face of marketing and how you can embrace it and be successful

Moderator: Ben Shipley, Sales and Partnerships Director APAC - Corinium Global Intelligence

Speaker: Max Bonpain, Marketing Director - NetComm Wireless

Speaker: Jessica Hamilton, Head of Marketing, Global Business Services  & Industrial A/NZ, ANZ - IBM

12:10 to 1:00 PM

Networking Lunch Break and Closing Remarks

Location - Exhibition Hall




Below is the list of experienced speakers at the Intrigue Summit. We will be updating this section periodically. Stay tuned. 

If you are interested in speaking at the event, kindly email us at




28 Albion Street, Surry Hills NSW 2010

2 days of pure digital marketing with the finest minds in marketing from Australia onboard deserves a gorgeous venue. Located at the heart of the city (CBD), Rydges Sydney Central has been chosen as the venue of this years (2017) Intrigue Summit, the digital marketing buyers and suppliers rendezvous. 

Come, indulge yourself in this marketing extravaganza.