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Intrigue Summit
31 Jan 2018
Digital Marketing Buyers and Suppliers Rendezvous
Venue: The Iconic Melbourne Cricket Ground
#INTMEL
In Association With
Event Overview
WELCOME TO INTRIGUE, MELBOURNE
Mission
To make a difference in the lives of digital marketers by creating an intriguing yet fun platform to learn, make friends, help and "discover new business". Our events are themed as the Digital Marketing Buyers and Suppliers Rendezvous and are designed to intrigue everyone under the roof of the venue. The mission is also to create a high quality digital marketing event to enable great marketing talent from across the globe to meet under one roof.
Hundreds of In house marketers will share, network and inspire each other under one roof and the summit will assure that some really good business relationships start off at the venue itself. This event will blend education and fun to make it one of the most intriguing marketing events of the year.
Sponsors & Partners
Diamond Sponsors
Association Partner
Gold Sponsor
Strategy Partner
Silver Sponsors
Bronze sponsor
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Event Video Production and Photography By
Information Partner
Event Printing By
Media Partners
Digital Sponsor
Testimonials/Reviews
Attendees
Agenda Day 1
AGENDA (31 Jan 2018)
Our events are designed to be intriguing, educational and fun at the same time. It's this blend that makes our events sought after. Mix this with the fact that decision makers from the marketing departments of organizations attend our events and you have got a world class marketing event. All our global events are designed in a similar way. So get ready to be intrigued.
8:00 to 8:45 AM
Registration
8:45 to 8:55 AM
Introduction to the Intrigue Summit
Speaker: Dij Phukan, CEO - Salesgasm
Chair of the Summit: Andrew Haussegger, Co-Founder & CEO - Green Hat
8:55 to 9:25 AM
Keynote Session: Increasing Your Brand Equity Through Digital Marketing
Speaker: Loulou Hammad, Head of Communications - Bombardier
9:25 to 9:55 AM
Keynote Session: Turning Content and Inbound Marketing into Your Strategic Lead Generators
Speaker: Summer Goodwin, Head of Content and Inbound Marketing - Green Hat
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9:55 to 10:30 AM
Networking Tea Break
10:30 to 11:00 AM
Keynote Session: Demystifying the Psychology Behind Marketing
Speaker: Isabell Tschann, Head of Marketing - ReachLocal Australia & New Zealand
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11:00 to 11:30 AM
Keynote Session: How Technology is Enabling Brands to lead with Content
Speaker: Amy Walker, Co-founder and Head of Growth - Cognitives
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11:30 to 12:00 PM
Keynote Session: “The Principles of Creative
that Works”
Speaker: Mikey Taylor, CEO - Channel Zero
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12:00 to 1:00 PM
Networking Lunch Break
1:00 to 1:45 PM
Branding: How to Create a Powerful Brand with a Perfect Blend of Content, Design and Video
Moderator: Bernadette McClelland, CEO - 3 Red Folders
Speaker: Andres Torres, Head of Marketing ANZ - Ericsson
Speaker: Wes Fischer, Digital Experience Manager - Cleanaway
Mobile Marketing: Your Clients are Viewing their Phones Over 80 Times a Day. How to Market in these Moments and Take them on a Journey of Eventual Sales
Moderator: Travis Longmore, Head of Digital Marketing and Innovation - MoneyQuest Australia
Speaker: Jason K Wong, Managing Director - MWI Group
Speaker: Anthony Russell, Marketing Manager, AAMI Brand & Acquisition - Suncorp Group
Hall A
Hall B
1:45 to 2:30 PM
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Hall A
Content Marketing: How to Engage Your Audience and Make them Act After Reading Your Content
Moderator: Travis Longmore, Head of Digital Marketing and Innovation - MoneyQuest Australia
Speaker: Matt Allison, Head of Global Content Strategy - Bupa
Speaker: Chantelle Lane, Head of Marketing (small business) - Australian Post
Speaker: Tom Spencer, Head of Services - Cognitives
Speaker: Jane Corkhill, Marketing Director – Strategy & Franchise - ConvaTec
Hall B