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Intrigue Summit

31 Jan 2018

Digital Marketing Buyers and Suppliers Rendezvous

Venue: The Iconic Melbourne Cricket Ground


In Association With

Event Overview



To make a difference in the lives of digital marketers by creating an intriguing yet fun platform to learn, make friends, help and "discover new business". Our events are themed as the Digital Marketing Buyers and Suppliers Rendezvous and are designed to intrigue everyone under the roof of the venue. The mission is also to create a high quality digital marketing event to enable great marketing talent from across the globe to meet under one roof.

Intrigue summit melbourne

Hundreds of In house marketers will share, network and inspire each other under one roof and the summit will assure that some really good business relationships start off at the venue itself. This event will blend education and fun to make it one of the most intriguing marketing events of the year.

Sponsors & Partners

Diamond Sponsors

Association Partner

Gold Sponsor

Strategy Partner

Silver Sponsors

Bronze sponsor

Event Video Production and Photography By

Information Partner

Event Printing By

Media Partners

Digital Sponsor


View our upcoming events in Hong Kong, Melbourne, Los Angeles, London, Sydney, Miami, New York, Las Vegas San Francisco, Singapore and more... 

Agenda Day 1

AGENDA (31 Jan 2018)

Our events are designed to be intriguing, educational and fun at the same time. It's this blend that makes our events sought after. Mix this with the fact that decision makers from the marketing departments of organizations attend our events and you have got a world class marketing event. All our global events are designed in a similar way. So get ready to be intrigued.

8:00 to 8:45 AM


8:45 to 8:55 AM

Introduction to the Intrigue Summit

Speaker: Dij Phukan, CEO - Salesgasm
Chair of the Summit: Andrew Haussegger
, Co-Founder & CEO - Green Hat

8:55 to 9:25 AM

Keynote Session: Increasing Your Brand Equity Through Digital Marketing 

Speaker: Loulou Hammad, Head of Communications - Bombardier

9:25 to 9:55 AM

Keynote Session: Turning Content and Inbound Marketing into Your Strategic Lead Generators

Speaker: Summer Goodwin, Head of Content and Inbound Marketing - Green Hat

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9:55 to 10:30 AM

Networking Tea Break

10:30 to 11:00 AM

Keynote Session: Demystifying the Psychology Behind Marketing

Speaker: Isabell Tschann, Head of Marketing - ReachLocal Australia & New Zealand

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11:00 to 11:30 AM

Keynote Session: How Technology is Enabling Brands to lead with Content

Speaker: Amy Walker, Co-founder and Head of Growth - Cognitives

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11:30 to 12:00 PM

Keynote Session: “The Principles of Creative

that Works”

Speaker: Mikey Taylor, CEO - Channel Zero

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12:00 to 1:00 PM

Networking Lunch Break

1:00 to 1:45 PM

Branding: How to Create a Powerful Brand with a Perfect Blend of Content, Design and Video

Moderator: Bernadette McClelland, CEO - 3 Red Folders

Speaker: Andres Torres, Head of Marketing ANZ - Ericsson

Speaker: Wes Fischer, Digital Experience Manager - Cleanaway

Mobile Marketing: Your Clients are Viewing their Phones Over 80 Times a Day. How to Market in these Moments and Take them on a Journey of Eventual Sales

Moderator: Travis Longmore, Head of Digital Marketing and Innovation - MoneyQuest Australia

Speaker: Jason K Wong, Managing Director - MWI Group

Speaker: Anthony Russell, Marketing Manager, AAMI Brand & Acquisition - Suncorp Group

Hall A

Hall B

1:45 to 2:30 PM

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Hall A

Content Marketing: How to Engage Your Audience and Make them Act After Reading Your Content

Moderator: Travis Longmore, Head of Digital Marketing and Innovation - MoneyQuest Australia

Speaker: Matt Allison, Head of Global Content Strategy - Bupa

Speaker: Chantelle Lane, Head of Marketing (small business) - Australian Post

Speaker: Tom Spencer, Head of Services - Cognitives

Speaker: Jane Corkhill, Marketing Director – Strategy & Franchise - ConvaTec

Hall B

The Path-to-Purchase: Tracking and Attribution

Moderator: Nicole Wagenecht, Sales Manager | Partner Channel - ReachLocal Australia & New Zealand

Speaker: Laurence Savin, Head Of Marketing - 

Stile Education

Speaker: Andrew Rudd, Head of Analytics A/NZ - Experian Asia Pacific

2:30 to 3:15 PM

SEO: How to be Best Friends with Search Engine Algorithms and How to Deal with those Algorithms Suddenly Behaving Like Humans

Moderator: Tash Rahalkar,